Mascaró. A seasonal campaign, made without a shoot.

Mascaró needed fresh campaign images for its website and social channels. We made them with Ai, from photos of the real shoes.

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Mascaró campaign image made with Ai: a woman in cream trousers and slingbacks on a wooden jetty by a misty lake
Mascaró campaign image made with Ai: a woman in a long black coat and suede knee boots on a red coastline
Mascaró campaign image made with Ai: suede knee boots walking on red earth by the sea
Mascaró campaign image made with Ai: a pair of suede knee boots framed by a rock arch over the sea

The brief

Seasonal campaign imagery for web and social, with the look of a location shoot. Real places, real light, the shoes worn. No crew, no travel, no studio days.

What we made

Campaign stills

Two stories for the season: a misty lakeside for a slingback, and a red coastline for suede knee boots.

Homepage hero

Wide images for the top of the brand's website.

Category images

Tiles that lead shoppers from the homepage into each category.

Social

Every image cropped and checked for feed, stories and reels.

How we made it

  1. Art directionLocation, light, styling and casting agreed on a mood board before anything is made.
  2. Ai productionEvery frame built around photos of the real product, then refined and retouched by our team.
  3. Brand checksShape, colour, materials and details checked against the real shoe, frame by frame.
  4. DeliveryFinal files in every format the brand needs, for web, social and ads.
Free

Your first Ai image is on us.

Send photos of one product. We'll send back a campaign-ready Ai image.

Get your free sample.

Send photos of one product. We'll send back a campaign-ready Ai image, and ideas for your brand.

What do you need?

More work

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